New York based ready-to-wear & swimwear designer Mara Hoffman showed her new collection on the runway during the Mercedes-Benz Fashion Week Swim event at the Raleigh Hotel.
For this season, Hoffman’s muse goes on a mystical journey through the jungle, visiting crystal caves, rivers oceans; a tongue-in-cheek Amazonian tribeswoman in a bikini following her White Horse spirit guide. This translated into a variety of unique silhouettes and eye-catching, bold and colorful prints.
New shapes and styles are introduced, including a 4-strap bikini with string and beads, an under wire -bustier, a sexy new one-piece with a deep neckline and cinched bow detail. A popular new embroidery detail is also introduced, adding Mara’s signature flair to solid color styles, as well as a sexy mono-kini with black & white embroidery on the diamond shaped center panel.
For additional beach-to-night offerings, Hoffman’s range includes a new convertible cotton jersey halter dress, which can be worn 3 different ways — as a bandeau dress, halter dress or skirt. Mara it’s also introducing a fabulous new printed canvas Beach Bag with brown leather detailing.
By Mr.G / Luis Soto



